Kraig Kessel of Kraido and John Matthews of Gray Cat Enterprises co-wrote the cover article, “Store Design for the Retail Environment,” that was recently published in the Ohio Petroleum Marketers & Convenience Store Association magazine. Cover page of the magazine is an interior shot of the store design and the article is located on pages 10-15 in the link below. How do you create a new store vision for your chain while simultaneously running your day-to-day business? Kraig Kessel and John Matthews discuss 7 key items to consider when making your store vision a reality.